Our client is successful business owners in the retail sector with over 20 outlets under the brand of ‘Caffe Concerto’. They presented a new idea to us and wanted us to brand a new concept for an upcoming burger chain. With the name already determined it was our job to bring a creative and innovative concept to the table. Our client was keen to keep the brand identity strong and yet fun to attract the target market in Soho – London. The final logo played on the name very well incorporating the ‘lips’ as burger buns sandwiching the name ‘Bunslove’. Supporting elements such as the heart shaped dripping sauce and colour scheme brought together brand image. The client was impressed with the creativity of the logo and felt it was a strong brand that would not be forgotten.
Project: Branding development